RUGGEDSHORE Apparel was created to bring back images from your childhood, or maybe your first visit.
​
We hope that our Rugged means something to you whether this is “where ya ‘longs to”, or where you long to be.
Rugged Shore - Authentically Newfoundland & Labrador!
Behind The Brands
Is Shawn & Matt; two long-time best friends who have a shared passion for their home province. Newfoundland & Labrador is known for many things; hard-working people with big hearts and sharp wit, rolling seas and rugged shorelines that make for a photographers dream, and a culture rich with some of the finest musicians, artists and athletes anywhere in Canada.
B R A N D - N E W!
In so many ways, Labrador is the best representation of the spirit behind the RuggedShore brand. And while they have more than their share of beautiful, rugged shores, we felt our friends & fam from the Big Land deserved something all their own.
Introducing RUGGED NORTH!
